June Webinar – Preparing for National Immunization Awareness Month

Preparing for National Immunization Awareness Month

During the most VICNetwork Webinar, we introduced this year’s National Immunization Awareness Month (NIAM) Communication Toolkit to help prepare for #NIAM17 in August. The webinar highlighted the features and updates to the NIAM 2017 toolkit which is produced in partnership with the National Public Health Information Coalition and provides weekly themes, materials, resources and templates to promote immunization awareness across the lifespan not only in August but all year long.

Objectives: 

  • Review toolkit and key messages for National Immunization Awareness Month
  • Identify CDC web resources that can be used or adapted for use in clinical or state/local immunization digital promotions
  • Understand social media plans for #NIAM17
  • Know about successful programs that create a pro-immunization environment.

Originally aired June 28, 2017

Audio Presentation

Presentation Slides

NIAM Toolkit

CDC Resources 

 

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February Webinar – Gearing Up for National Infant Immunization Week

Gearing Up for National Infant Immunization Week

National Immunization Awareness Week (NIIW) is the annual observance that highlights the importance of protecting infants from vaccine-preventable diseases and celebrates the achievements of immunization programs and partners in promoting healthy communities. Please join us on February 28th to hear the latest information that will help you plan your events and activities for NIIW which will take place April 22-29, 2017.

Participants will learn about NIIW planning tools, digital communication resources, and CDC activities planned for the week. Presenters will share materials and resources available for a variety of audiences, including health care professionals and parents of young children.  Presenters will also highlight child care partnerships as one example of an approach for educating parents and child care providers about the importance of immunization during NIIW and beyond.  The Arizona Partnership for Immunization (TAPI) will share their experiences working with child care providers.Webinar Objectives

  • Understand the goals and objectives of NIIW
  • Describe NIIW planning and promotional resources and CDC educational resources for parents and healthcare professionals
  • Discuss the potential role of child care partners for promoting infant immunization
  • Describe TAPI’s experience working with child care providers

Speakers:

Jenny Mullen, MPH  Health Communication Specialist, National Center for Immunization and Respiratory Diseases, Centers for Disease Control and Prevention (NCIRD/CDC)

Karin Szymanski, M.Ed
– Project Coordinator – Community Outreach, The Arizona Partnership for Immunization (TAPI)

Originally Aired February 28, 2017
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August Webinar – Looking Ahead to the 2016-2017 Flu Season: Vaccine Options and Messages

Looking Ahead to the 2016-2017 Flu Season:
Vaccine Options and Messages

During this VICNetwork Webinar, our speakers provided a review the 2015-16 influenza season, discussed vaccine recommendations for the 2016-2017 influenza season, and provided an overview of the CDC’s influenza vaccination communication campaign plans.

Objectives:

  • Summarize the 2015-2016 flu season
  • Summarize the number of deaths and hospitalizations prevented in previous flu seasons
  • Provide an update on flu vaccination recommendations, formulas and supply for the 2016-2017 flu season
  • Highlight key communication considerations and planned strategies for the 2016-2017 flu season

Speakers:

Joe Bresee, M.D., FAAP Chief –  Epidemiology and Prevention Branch, Influenza Division
CDC National Center for Immunization and Respiratory Diseases

Jeanne Santoli, M.D., MPH, Chief – Vaccine Supply & Assurance Branch,
Immunization Services Division, CDC National Center for Immunization and Respiratory Diseases.

Cate Shockey, J.D., Health Communication Specialist – Health Communication Science Office
CDC National Center for Immunization and Respiratory Diseases

Originally aired August 30, 2016

Audio Presentation

Download PowerPoint Slides 

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June Webinar – Strategies for Maximizing Digital Impact: NIAM

Strategies for Maximizing Digital Impact:
National Immunization Awareness Month

This VICNetwork Webinar highlighted National Immunization Awareness Month (NIAM) and innovative ways to use the updated #NIAM16 Communication Toolkit to help prepare for NIAM and help promote immunization awareness across the lifespan all year long.

Our featured speaker Mark Avera discussed social media strategies and message development that will engage audiences and build your social media network.  Maureen Marshall highlighted the new digital and social media resources from the Centers for Disease Control and Prevention and Catherine Martin provided an overview of the 2016 National Immunization Awareness Month (NIAM) toolkit, produced in partnership with the National Public Health Information Coalition.

Objectives:

  • Learn best practices for creating effective and impactful social media content on immunization
  • Explore social media platforms to know for today and tomorrow
  • Identify CDC web resources that can be used or adapted for use in clinical or state/local immunization digital promotions
  • Understand CDC strategy and social media plans for NIAM
  • Review toolkit and key messages for National Immunization Awareness Month

Speakers:

Mark Avera, Digital PR Professional, Porter Novelli – Public Relations and Communications

Maureen Marshall, MS, Health Communication Specialist, Center for Disease Control and Prevention,  National Center for Immunization and Respiratory Diseases.

Catherine Flores Martin, Executive Director, California Immunization Coalition

 

Originally Aired: Wednesday June 29, 2016 

Audio Presentation

Download PowerPoint Slides

 

Additional Information and Resources:

Developing an Outreach Plan
NIAM Planning Worksheet 1 PDF
NIAM Planning Worksheet 1 Word
NIAM Planning Worksheet 2 PDF
NIAM Planning Worksheet 2 Word

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VICNetwork Webinar: Stop Norovirus

Stop Norovirus: Protect Yourself and Others 

Norovirus is a very contagious virus that can affect anyone. Norovirus is a key healthcare acquired infection, a common cause of travel-associated diarrhea, a bane for deployed military troops and the dread of food establishments.

This VICNetwork webinar featured a review of the virus and its burden on the community, how it is transmitted, key prevention tips and the communication materials developed for various audiences to help prevent and control norovirus outbreaks.

 

Objectives:
  • Provide overview of norovirus and the disease burden.
  • Learn how to prevent and control Norovirus.
  • Understand issues and challenges related to norovirus vaccine development.
  • Highlight surveillance systems that track norovirus outbreaks.
  • Highlight CDC norovirus communication materials available for various audience

Speakers:

Daniel C. Payne, PhD, MSPH,  Principal Investigator and Project Officer, Centers for Disease Control and Prevention

Dr. Daniel Payne is currently the Principal Investigator and CDC Project Officer for Cooperative Agreement: “Enhanced active surveillance of pediatric infectious diseases and vaccines”.  This “New Vaccine Surveillance Network” estimates pediatric disease burden, conducts Phase IV vaccine effectiveness evaluations, and is a primary national surveillance network for acute gastroenteritis and acute respiratory illnesses in children. Other roles at CDC include leading Middle East Respiratory Syndrome investigations in Jordan, establishing post-Hajj acute respiratory illness surveillance in the Middle East, serving as Surveillance Officer for the Ebola vaccine clinical trial in early 2015, and as associate director of science during the Haitian cholera epidemic.

 

Jessica Allen, MSW, MPH, Health Communications Specialist, Northrup Grumman

Jessica Allen is a health communications specialist with Northrop Grumman supporting CDC’s Division of Viral Diseases in the National Center for Immunization and Respiratory Diseases. Before joining the Division of Viral Diseases she was a research fellow in CDC’s Division of Nutrition Physical Activity and Obesity. Jessica attended the University of Michigan where she received dual master’s degree in Public Health and Social Work.

 Originally Aired: Wednesday March 23, 2016

Download Audio Presentation

Download PowerPoint Slides

Additional Information and Resources:

http://www.cdc.gov/norovirus/

http://www.cdc.gov/norovirus/multimedia.html

http://www.cdc.gov/norovirus/resources.html

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