This program is sponsored by the American Academy of Pediatrics – California District IX in collaboration with the California Immunization Coalition and was held on June 26, 2012.

This webinar provided participants with skills for communicating with parents in a time-efficient manner to build trust and address a range of vaccine concerns.  Results of recent focus groups with vaccine-hesitant parents and with practicing pediatricians identifying best practices in vaccine safety communication were shared.

This workshop will be co-presented by: Kris Calvin, CEO of the AAP-CA; Dean Blumberg, MD FAAP; Wilbert Mason, MD, FAAP.

Listen/view recorded Webinar – WMV format

Download slides – PDF

This program is sponsored by the American Academy of Pediatrics – California District IX in collaboration with the California Immunization Coalition and was held on June 5, 2012.

In this archived Webinar you will learn about crafting vaccine messages and how to communicate with traditional and social media through print and televised interviews, quotes, letters to the editor, op-eds and blogs.

This workshop was co-presented by two media experts: Ari Brown, MD, FAAP and Val Ulene, media experts and authors: Ari Brown, MD, FAAP and Val Ulene, MD, Preventive Medicine.

Listen/view recorded Webinar – WMV format

Download slides from Val-Ulene, MD – PDF